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What's trending in cheese now (hint, truffle).
Cheese Trends: This has been an amazing, puzzling year. None of us could have predicted the chaos that would ensue during the Covid pandemic. It changed all of our habits, including work, travel, socializing and eating. With fewer dine-out options available, many of us turned to cooking at home and treating ourselves to special food items.
The most growth we saw in our part of the cheese world was the voracious appetite people seemed to have for all things truffle. Italian Pecorino with truffle, Spanish Manchego with Truffle, French triple cream with truffle, all flew out of our door with the same speed! Perhaps people were sad about the travel they were missing out on? Or perhaps they just needed some treats to make their meals at home shine even brighter? I can’t explain it, but I definitely witnessed it. Truffle cheeses have been popular over the past few years already, but this year the trend really seemed to take on a life of its own. We went from carrying three or four truffle flavoured cheeses to rotating through more than a dozen. I’m not sure if this is something that will last into 2021, but I’d be willing to bet it is.
Trends in accompaniments: We found lots of crossover with truffles in other food items this year as well. Truffle potato chips and truffle salami are just a few, but it seems like there are enough to satisfy even the most ardent truffle lover.
Pairing: This year seemed to be the year that cocktails made it into the cheese world. It’s certainly not a new idea in the food world at large, but we seemed to have an inordinate amount of questions regarding cheese and all manner of cocktails this year. Is it just because we were all drinking a little more? I think I was!
GOW Suggested wine pairings:
It's difficult to generalize across the wide world of truffle-flavoured cheeses, but here are some broad recommendations to suit a wide variety of cheeses and all things truffle.
