Burrowing Owl Acquires Wild Goose

Announces Purchase of Wild Goose Estate Vineyards & Winery Inc. July 11, 2021, Oliver, B.C. The Wyse family of Burrowing Owl Vineyards Ltd. is pleased to announce their acquisition of the tremendously popular Wild Goose Vineyards & Winery located in Okanagan Falls, just south of Penticton, BC.

“We are very excited about this acquisition,” stated Chris Wyse, President of Burrowing Owl Vineyards Ltd. and son of Burrowing Owl’s Founder and Proprietor, Jim Wyse. “We have been looking at various opportunities to grow our business over the past few years, and we feel that Wild Goose is a perfect fit for us. We appreciate the family heritage and history of Wild Goose, as well as the excellent quality of the vineyards and products, and the strength of reputation and brand that the Kruger family has built since 1984.”

The Wyse family looks forward to the Kruger family’s continued involvement in the business, with oversight from Wild Goose Founder, Adolf Kruger’s youngest son, Roland Kruger, and Roland’s nephews Nikolas Kruger (Winemaker) and Alex Kruger (Vineyard Supervisor). The Wyse family also values the commitment to ongoing consulting support from Nikolas’s and Alex’s father and longtime Wild Goose Winemaker, Hagen Kruger, as they continue to craft the well-respected Pacific Northwest style whites and cool-climate reds that Wild Goose fans have to come to know and love since the winery’s inception.

Burrowing Owl Estate Winery, itself a family-run land-based winery, will merge knowledge and experience in producing ultra-premium wines with the Kruger’s insights and expertise to provide a solid platform for Wild Goose products to continue for years to come. “Our team of long-time staff are really looking forward to becoming part of the larger Burrowing Owl team,” Roland Kruger stated. “They can’t wait to get started working collaboratively in the vineyard, in the cellars, and in hospitality. It’s been great to see the team’s reaction to, and excitement for, this transaction.”

Beyond each family’s commitment to continuing their legacy, the Wyse family is looking forward to providing a wider range of products and more options within its portfolio: from Wild Goose wines primarily originating from vineyards North of MacIntyre Bluff to the textured and oak-influenced wines from Burrowing Owl which primarily originate from vineyards South of Oliver. “It’s really a perfect marriage for B.C. wine consumers,” Chris Wyse commented

Photo: L – R: Hagen Kruger, Chris Wyse, Alex Kruger (son of Hagen), Kerri Wyse-McNolty, Roland Kruger, Jim Wyse, Nikolas Kruger (son of Hagen)